Launching a bootstrapped business: 3 tips for success
Bootstrapping a business is exciting—I’ve done it a couple times myself (including with my most recent venture, Podcast Hawk), and I also help entrepreneurs build six- and seven-figure businesses on a bootstrap budget using search engine optimization (SEO). But in addition to the excitement, there’s a lot of risk, so you want to be sure you’re doing it right.
Here are some of the things I tell my clients (and myself!) before launching a bootstrapped business.