What are the top 6 ways to generate revenue with a new podcast?

What are the top 6 ways to generate revenue with a new podcast?

To help you find the top 6 ways to generate revenue with a new podcast we asked successful podcasters and content marketing professionals this question for their best insights. From reposting your podcasts on YouTube consistently to getting direct donations from your audience, there are several ideas new podcasters may explore to generate revenue with their craft.
Here are six ways these leaders use to generate revenue with their podcasts:

  • Repost Your Podcasts on YouTube Consistently
  • Plug-in Products From a Sponsorship Deal
  • Sell Products and Services Through Your Stories
  • Get Sponsors Onboard
  • Engage in Podcast Affiliate Marketing
  • Get Direct Donations From Your Audience

Repost Your Podcasts on YouTube Consistently

In addition to having a podcast channel, you can repost your podcasts to YouTube. Growing your YouTube following and engagement will allow you to earn income from this platform. This involves having at least 1,000 subscribers, good engagement and ads in your videos. In order to keep this up you have to post new videos consistently.
Nick Shackelford, Structured Agency

Plug-in Products From a Sponsorship Deal

Just as you would sell advertising space on a website, a podcast sponsorship deal is effectively selling a “spot” on your podcast which mentions that brand that you’re in partnership with. What makes it such a great way to monetize your podcast is that it doesn’t require a lot of time or effort on your part. You simply let your listeners know that your episode is being sponsored and plug in the product or service that you’re being asked to advertise. It’s best to partner up with brands that are within your niche and especially those whose credibility you can vouch for since it is going to reflect on your online presence and brand identity.
Harry Morton, Lower Street

Sell Products and Services Through Your Stories

One way to make money with a podcast is by selling products and services directly through your stories. You can offer anything from e-books to online courses to physical products, as long as it is relevant to the content of your show. You can either offer these products yourself, or you can take a commission on sales made through your show’s website.
Admir Salcinovic, Pricelisto

Get Sponsors Onboard

Getting sponsors onboard and selling ads are great ways to monetize a podcast. This can also attract a larger following which can open new opportunities to earn more money. Once your podcast is already well-known, you can sell various merchandise and attract top-tier sponsors. This will be a game changer that can make your podcast stand out from the rest.
Michelle Siy, Oliver Wicks

Engage in Podcast Affiliate Marketing

You can earn money on your podcast by referring your audience as customers to brands. Every time they make a purchase, you will be earning as an affiliate marketer. Also, promote products and services from brands you are familiar with, giving relevant information for authenticity. You can also create an ad spot to promote affiliate offers and mentions to a brand or product in the usual content. Make money through affiliate marketing on the podcast and selling products using customized links. It may entail having plugins that make the link short, memorable and trackable to sell products and make money
yongming Song, Imgkits- Photo Editor

Get Direct Donations From Your Audience

Get direct financial assistance from your audience with one-time and recurring payments. Patreon is a well-liked website where podcast hosts may ask for and manage monthly memberships. You can also add a contribution button to your website and receive donations using Stripe or PayPal. Offering swag, unique content, or live conversations in exchange for your listeners’ financial support will entice them to subscribe to your podcast.
Hamza Usmani, BuyWeGovyOnline



What are some ways to make money from a new podcast?

Some revenue generation ideas include reposting podcasts on YouTube, getting sponsorships and product plugs, selling your own products/services through podcast stories, affiliate marketing, and asking for direct donations from your audience.

How can you earn from YouTube with your podcast content?

By reposting your podcasts consistently on a YouTube channel, you can monetize it once you hit 1,000 subscribers and have good engagement. YouTube will place ads on your videos to generate revenue.

What is a podcast sponsorship?

A podcast sponsorship involves brands paying to sponsor a podcast episode. The host promotes the sponsor’s product/service during the podcast. This generates revenue without much additional work.

How does affiliate marketing work for podcasters?

Podcasters can earn commissions by referring audience members to purchase products through affiliate links. Affiliate marketing works by tracking purchases made through your customized links.

Why request direct donations from podcast listeners?

Direct donations from engaged listeners via sites like Patreon provides recurring revenue. Listeners support hosts they find value in. Donation incentives like exclusive content and swag can boost this revenue stream.

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